The "Investing & Stocks" niche remains highly competitive on YouTube in 2026, attracting creators interested in financial education and market analysis. Content that performs well includes stock market tutorials, portfolio reviews, earnings breakdowns, and investment strategy comparisons. The audience typically consists of millennials and Gen Z viewers aged 18-45 seeking financial independence and wealth-building knowledge. While monetization potential is solid with an average RPM of $15.0 through AdSense revenue, success requires building trust and demonstrating expertise. Creators are drawn to this niche because of growing public interest in investing, the potential for high viewer engagement, and opportunities to establish authority in finance. However, competition is intense—creators must differentiate through unique perspectives, consistent uploads, and authentic market insights to stand out and grow sustainably.
Investing & Stocks RPM: what creators actually earn
The average RPM (revenue per 1,000 views) in the Investing & Stocks niche is around $15 — about 173% above the $5.5 median across the YouTube niches we track. Actual earnings depend on audience geography, seasonality, video length, and ad formats — treat this as a reference range, not a guarantee.
Creators in this niche typically monetize via AdSense / Ad revenue. High competition means RPM alone rarely decides success — finding underserved sub-topics matters more.
Top Investing & Stocks YouTube Channels
Active channels tracked in this niche · geography: US, CA
| # | Channel | Country | Subscribers |
|---|---|---|---|
| 1 | Akshat Shrivastava | US | 2.3M |
| 2 | Ben Felix | CA | 596K |
Based on public YouTube data.
How to analyze Investing & Stocks channels
YouTube Studio only shows analytics for your own channel. To understand the Investing & Stocks niche, you need public data on the channels that already succeed in it: which videos overperformed their channel average (outliers), how publishing frequency relates to growth, and what viewers ask in the comments.
Younalyse pulls this data for any channel in minutes: outlier videos, side-by-side channel comparison, and comment analysis of your own and competitor channels — turning audience reactions into content direction.
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Start free analysisFrequently Asked Questions
What are the best Investing & Stocks YouTube channels?
Top Investing & Stocks channels tracked by Younalyse include Akshat Shrivastava, Ben Felix. Subscriber counts and activity are based on public YouTube data.
What is the average RPM for Investing & Stocks YouTube channels?
The average RPM for Investing & Stocks channels is approximately $15, compared to a median of about $5.5 across the niches we track. Actual RPM varies with audience geography, seasonality, and content format.
How competitive is the Investing & Stocks niche on YouTube?
The Investing & Stocks niche has high competition on YouTube. While highly competitive, channels that find a unique angle or sub-niche can still grow rapidly.
How do Investing & Stocks YouTubers make money?
Investing & Stocks creators primarily monetize through AdSense / Ad revenue. AdSense revenue is strong in this niche due to high advertiser demand.
How do I research the Investing & Stocks niche before starting a channel?
Study the channels that already work: which of their videos overperformed their usual numbers, how often they publish, and what their audience asks in the comments. Younalyse pulls this public data for any channel in minutes.