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Hunting & Shooting YouTube Channel Analysis 2026

The Hunting & Shooting niche on YouTube attracts a dedicated audience of outdoor enthusiasts and sportspeople with strong engagement rates. Content performing well includes equipment reviews, hunting tutorials, firearms demonstrations, and wilderness survival guides. The audience is predominantly male, aged 25-55, with genuine interest in outdoor skills and gear. With moderate competition, creators have realistic opportunities to build loyal communities. While average RPM stands at $4.0, the real monetization strength lies in brand sponsorships from hunting equipment manufacturers, outdoor gear companies, and sporting retailers seeking authentic partnerships. Creators choose this niche for its passionate audience, partnership opportunities, and the ability to share genuine expertise. Success requires consistent uploads, high production quality, and authentic knowledge that resonates with serious hunters and shooting enthusiasts.

Avg RPM
$4
Competition
Medium
Monetization
Brand sponsorships
Top channel
5.0M subscribers

Top Hunting & Shooting YouTube Channels

#1
fern
@fern-tv
5.0M
subscribers
4.2M
avg views
#2
Kendall Gray
@kendallgray1
4.5M
subscribers
990K
avg views
#3
deermeatfordinner
@deermeatfordinner
3.5M
subscribers
768K
avg views
#4
Geek & Sundry
@geekandsundry
2.4M
subscribers
412K
avg views
#5
Ultimate Night Vision
@ultimatenightvision
1.9M
subscribers
1.9M
avg views

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Frequently Asked Questions

What are the best Hunting & Shooting YouTube channels?

The top Hunting & Shooting YouTube channels include fern, Kendall Gray, deermeatfordinner. These channels have millions of subscribers and consistently produce high-performing content in this niche.

What is the average RPM for Hunting & Shooting YouTube channels?

The average RPM for Hunting & Shooting YouTube channels is approximately $4. This varies based on audience geography, seasonality, and content type.

How competitive is the Hunting & Shooting niche on YouTube?

The Hunting & Shooting niche has medium competition on YouTube. There is a good balance of opportunity and competition — consistent quality content can break through.

How do Hunting & Shooting YouTubers make money?

Hunting & Shooting creators primarily monetize through Brand sponsorships. Brand deals are the primary revenue source, often paying significantly more than AdSense.

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